Packaging is seen as a modern day pariah with any reports in the general media suggesting it is not needed and that manufactures put it there for no reason. So is this just? What is the purpose of packaging? Why do we have it? In this presentation Haulwen will bust some of the myths, but also discuss the future and how packaging could really be at the forefront of innovation in many areas, if we just gave it a chance.
Haulwen Nicholas has worked in packaging for 15 years. She studied Environmental Biology at Glyndwr University, Wrexham, before embarking on her career in packaging at Nice-Pak International, Flint. Here she gained her Diploma in Packaging before moving to Dairy Crest where she was part of the project team that implemented the ZIP pack format for Cathedral City, this revolutionised cheese packaging in the UK.
On leaving Dairy Crest Haulwen moved to Wipak UK Ltd where she remained for 5 years as Technical Manager before joining WRAP (The Waste Resource Action Programme) as Senior Packaging Technologist. Here she played a key role in supporting the work on packaging optimisation working with key retailers, brands and trade associations.
Haulwen has also been a member of the Board for the Packaging Society.
Haulwen is currently working at Muller Dairy as Head of Packaging, leading a team in supporting Muller business strategies.